Marty Davies is a proud attention seeker. She is an award-winning creative strategist, campaigner, writer, advertising industry thought leader and change maker.
Frustrated with the state of inclusion, Marty founded their own creative strategy business in 2018 - Smarty Pants Consultancy - consulting on representation in the work and driving inclusion through the product and customer experience. She also drives change as the Joint CEO of Outvertising – the advertising industry’s LGBTQIA+ advocacy group and as Co-Founder of the grassroots community Trans+ Adland.
They have written for QueerAF and DIVA on queer history and culture. And in 2023,
Marty was appointed Campaign Magazine’s first transgender columnist when their viral piece – “is adspend funding an increase in LGBTQIA+ hate crime?” – woke the industry up to their complicity following the murder of trans schoolgirl Brianna Ghey.
Witnessing a coordinated backlash against Trans+ talent in ads, Marty led Outvertising’s call for brands to stand their ground during Pride Month 2023. 120 organisations endorsed the intervention including WFA, WPP, GLAAD and Stonewall – and the top 10 media agencies (representing £6.9Bn.) committed to divesting adspend from disinformation in the media.